Jonas Hasle
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Hyundai Magazine

I performed the role of graphic designer on this issue of Hyundai magazine, published in both Denmark and Sweden, while working for the creative agency ZUPA. The magazine contains knowledge about Hyundai, their technologies, launches and other relevant articles. The magazine is available at any Hyundai dealership.

The challenge

Each page in the magazine needs to appeal to the reader, in terms of both content and aesthetics, while simultaneously remaining OnBrand according to Hyundai's global CVI. The final magazine was successfully executed bearing all this in mind.

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